BMW and Pirelli develop an innovative winter tire together.

Munich. BMW Group and Pirelli have worked together to
unveil new 20-inch P Zero Winter 2 tires for the BMW 7 Series which
focus on range capabilities, thanks to its “A class” European
labelling for rolling resistance. This collaborative effort sets a new
benchmark especially for all-electric vehicle tires, offering drivers
an exceptional driving experience with extended range, uncompromised
comfort, and outstanding performance in winter conditions on different surfaces.

All tires at BMW are developed specifically for BMW models in
accordance with the highest quality and technology standards and
therefore get the BMW specific Star-Mark as a seal of approval. This
ensures that tires on BMW models meet the stringent requirements set
by BMW, guaranteeing optimal performance and safety. This is in line
with Pirelli’s Perfect Fit strategy, which aims to develop specific
tires for the cars to be equipped with.

Compared to summer tires, winter tires impact the car’s range
due to a higher rolling resistance because of their compounds and
tread pattern designed to offer grip on snowy and wet cold asphalt.
The rolling resistance of a tire describes the force required for
rolling motion, directly influencing the range of a vehicle. The new
20-inch development in collaboration with Pirelli compensates for
these disadvantages resulting in an extended range of up to 50km for
the all-electric BMW i7 in comparison to a standard winter tire. The
technological advancements in the Pirelli P Zero Winter 2 can be
attributed to significant breakthroughs, particularly in the areas of
tread pattern and tread compound.

“This collaboration between BMW and Pirelli represents a
significant milestone in tire technology regarding range capabilities
for winter tires” said Dr. Mihiar Ayoubi, Senior Vice President
Development Driving Pleasure at the BMW Group. “We are proud to
partner with Pirelli to offer our customers an exceptional driving
experience that combines the known high level of snow and wet
performance with a significant positive impact for our all-electric
vehicles during winter times. These tires exemplify our commitment to
pushing the boundaries of our cars in every dimension.”

This new development from the BMW Group and Pirelli aligned with
their sustainability goals by using renewable materials wherever
technically appropriate and reducing the CO2 footprint of their
plants. This partnership showcases BMW and Pirelli’s shared vision for
environmentally conscious mobility and their dedication to further
push the limits of tire technology. The tire will be available for the
BMW 7 Series starting from August 2024. The goal is to roll out this
new technology to other future BMW models, starting next with the new
BMW X3 in the second half of 2024.

If you have any questions, please contact:

Corporate Communications


Dieter Falkensteiner,
Spokesperson Driving
Dynamics
Telephone: +49-15160151813
E-Mail: Dieter.Falkensteiner@bmw.de

Liane Drews,
Head of Product Communications BMW Luxury and
Upper Midsize Class
Spokesperson BMW 5 Series, BMW 6 Series, BMW
7 Series
Telephone: +49-170-2272147
E-Mail: Liane.Drews@bmw.de

Almut Stollberg,
Head of Communication Innovation, Design,
Technology, Digital Car / Communication E
Telephone:
+49-151-601-96543
E-Mail: Almut.Stollberg@bmwgroup.de

Internet: www.press.bmwgroup.com
E-Mail: presse@bmw.de

The BMW Group


With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad,
the BMW Group is the world’s leading premium manufacturer of
automobiles and motorcycles and also provides premium financial and
mobility services. The BMW Group production network comprises over 30
production sites worldwide; the company has a global sales network in
more than 140 countries.

In 2023, the BMW Group sold over 2.55 million passenger vehicles
and more than 209,000 motorcycles worldwide. The profit before tax in
the financial year 2023 was € 17.1 billion on revenues amounting to €
155.5 billion. As of 31 December 2023, the BMW Group had a workforce
of 154,950 employees.

The success of the BMW Group has always been based on long-term
thinking and responsible action. The company set the course for the
future at an early stage and consistently makes sustainability and
efficient resource management central to its strategic direction, from
the supply chain through production to the end of the use phase of all
products.

www.bmwgroup.com

Facebook: http://www.facebook.com/BMWGroup 
Twitter:
http://twitter.com/BMWGroup
YouTube:
http://www.youtube.com/BMWGroupView
Instagram:
https://www.instagram.com/bmwgroup
LinkedIn: